Over the last few months, I have been working on a virtual exhibit project with the University of Colorado Boulder Media Archaeology Lab. My colleague Dr. Jessica FitzPatrick and I have been putting together an augmented reality popup book to tell stories of some fascinating technology artifacts.
One of these artifacts, a Polaroid Land camera, has quite a bit of personal interest to me. The story goes that Dr. Edwin Land, the founder of Polaroid, came up with the idea for instant photography during a conversation with his 8-year-old daughter. Supposedly, she wondered why she could not immediately see the results of a photograph and that prompted Land to begin work on an instant camera.
Polaroid has a fascinating history, full of invention, innovation, stubbornness, and failure to foresee the future. There are stories associated with the Apartheid regime in South Africa, pornography in post-Soviet Russia, Andy Warhol, and many others. I would highly recommend checking out “Polaroid Now: The History and Future of Polaroid Photography” by Steve Crist and Oskar Smolokowski.
I am hoping to post some AR content shortly, but in the meantime, here are a few detailed shots of the Polaroid Land camera that we are using in the virtual exhibit and the virtual pop-up book.